On CRM: How Intuit’s Purchase Of Mailchimp Will Kill Your Monthly Newsletter

(Photo by Smith Collection/Gado/Getty Images). Getty Images No offense, but your monthly email newsletter is pretty boring. Yeah, you’ve got a few good tips in there and probably a “call to action” for recipients to click and land on your website. Maybe it generates a response or two. Maybe even a sale. But with a five percent click through rate you’re really not setting the world on fire. People get too many emails as it is. There’s already too much content out there. No one’s really reading yo


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